Undergraduate Bulletin 2020 - 2021

Nov 22, 2024

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Undergraduate Bulletin 2020 - 2021 [ARCHIVED BULLETIN]

Business, B.A.

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Program Chair: Carole Sox, MBA.
Available in the Women’s College.

Requirements

Major courses include:

BUS 202 - Principles of Management Credits: 3
BUS 203 - Principles of Marketing Credits: 3
BUS 264 - Accounting Fundamentals Credits: 3
BUS 311 - Business Law and Ethics Credits: 3
BUS 324 - Business Financing Credits: 3
BUS 350 - Computer Applications of Business Credits: 3
BUS 455 - Research Methods Credits: 3
BUS 470I - Internship in Business Credits: 4
BUS 471 - Human Resource Management Credits: 3
GB 205 - International Business Negotiation Credits: 3

Select a Concentration

Complete 15 semester hours in one of the concentration areas of Hospitality, Tourism, and Event Management; Marketing; or Sport Management.

Hospitality, Tourism, and Event Management Concentration

BUS 252 - Introduction to Hospitality and Tourism Credits: 3
BUS 450 - Food and Beverage Management Credits: 3
BUS 451 - Lodging Operations and Management Credits: 3
BUS 452 - Convention and Event Management Credits: 3
and one of the following courses:
BUS 323 - Services Marketing Credits: 3
BUS 342 - The Business of Wedding Management Credits: 3
BUS 415 - Special Topics in Services Management Credits: 3

Marketing Concentration

BUS 320 - Marketing Analysis Credits: 3
BUS 323 - Services Marketing Credits: 3
BUS 443 - Consumer Behavior Credits: 3
COMM 255 - Social Media Strategies Credits: 3
GB 403 - Global Marketing Credits: 3

Sports Management Concentration

BUS 215 - Introduction to Sports Management Credits: 3
BUS 315 - Events and Facility Management Credits: 3
EXSC 261 - Personal Health and Wellness Credits: 3
OR
PUBH 261 - Personal Health and Wellness Credits: 3
COMM 262 - Principles of Public Relations Credits: 3
and one of the following courses:
BUS 323 - Services Marketing Credits: 3
BUS 415 - Special Topics in Services Management Credits: 3
3 hours of Business numbered 200 or above

Total Credits: 46