Business Administration, B.A.

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Program Chair: Carole Sox, Ph.D

Available in the Day, Evening College and Online Program

The Business Program prepares graduates with core knowledge and skills in accounting, finance, marketing, human resources management, international business, management, and critical thinking. Students will be prepared to be challenged and groomed for success as they learn the foundations of managing and leading businesses and organizations. This degree program will equip students to stand out as leaders and effective business decision-makers and manage or own their businesses. By taking advantage of one of our offered concentrations, students can further tailor their degrees to a specific area of interest. The program engages in real-world experiences, networking opportunities, and opportunities to learn from professors from academic and corporate backgrounds. The program will guide students in identifying opportunities and strengths so they can reach to full potential.

Student Learning Outcomes:

Students will demonstrate knowledge of the following functional areas of business: Strategy, Marketing, Finance, and Operations.
Students will understand the legal and ethical dimensions of business.
Students will demonstrate readiness to succeed in the business setting and create and manage their entrepreneurial ventures.

Major Courses

Major courses include:

BUS 202 - Principles of Management Credits: 3
BUS 203 - Principles of Marketing Credits: 3
BUS 261 - Principles of Accounting I Credits: 3
BUS 262 - Principles of Accounting II Credits: 3
BUS 311 - Business Law and Ethics Credits: 3
BUS 324 - Business Financing Credits: 3
BUS 350 - Computer Applications of Business Credits: 3
BUS 455 - Research Methods Credits: 3
BUS 471 - Human Resource Management Credits: 3
GB 205 - International Business Negotiation Credits: 3
OR
GB 301 - The Global Business Enterprise Credits: 3
BUS 470 - Internship Credits: 3
* Day College students are required to complete BUS 470 Internship. Evening and Online College students must complete an additional BUS course numbered 300 or higher

Concentrations

General Business Concentration

Choose 15 s.h. of BUS courses numbered 200 or higher. 9 of these hours must be numbered 300 or above.

Hospitality, Tourism, and Event Management Concentration

(Available only in the Day College)

BUS 252 - Introduction to Hospitality and Tourism Credits: 3
BUS 253 - Lodging Operations and Management Credits: 3
BUS 344 - Food and Beverage Management Credits: 3
BUS 346 - Convention and Event Management Credits: 3
Choose one of the following:
BUS 323 - Services Marketing Credits: 3
BUS 342 - The Business of Wedding Management Credits: 3
BUS 348 - Special Topics in Services Management Credits: 3

Marketing Concentration

BUS 443 - Consumer Behavior Credits: 3
BUS 320 - Marketing Analysis Credits: 3
BUS 323 - Services Marketing Credits: 3
COMM 255 - Social Media Strategies Credits: 3
GB 403 - Global Marketing Credits: 3

Sports Management Concentration

(Available only in the Day College)

BUS 215 - Introduction to Sports Management Credits: 3
BUS 315 - Events and Facility Management Credits: 3
EXSC 261 - Personal Health and Wellness Credits: 3
OR
PUBH 261 - Personal Health and Wellness Credits: 3
COMM 262 - Principles of Public Relations Credits: 3
Choose one of the following:
BUS 323 - Services Marketing Credits: 3
BUS 348 - Special Topics in Services Management Credits: 3
BUS course numbered 200 or higher Semester Hours: 3

Total Credit Hours: 48

Restricted Electives

Restricted electives can satisfy the requirements for the General Education program, a minor, or another major.

ECON 224 - Economics: Principles and Practices Credits: 3
MATH 140 - Elementary Statistics Credits: 3